SUSTAINABILITY, ALLIANCES AND DIALOG
United National global Compact Principles: 7
3.1
SUSTAINABILITY STRATEGY
Material topics: Economic Performance, Gas Emissions: release of substances into the atmosphere, Indirect Economic Impacts
GRI 102-11, 102-21, 102-27, 102-33, 102-34, 103-2, 103-3, 201-2, 203-2
SASB RT-CH-110a.3
It is clear to us that we can have influence from our businesses, so we assess our activities in relation to the concrete contributions we can make to the achievement of the Sustainable Development Goals (SDGs) established by the United Nations. To this end, we use different activities and tools, such as the SDG Compass, the identification of objectives and goals in different meetings with the Company’s area managers and the Board of Directors, the Sustainable Agriculture and Business Principles and the United Nations Global Compact Principles. The following results were obtained from these processes:
UNDER THE SLOGAN “LIFE FOR OUR SOIL” WE ARE UNDERGOING A TRANSFORMATION THAT POSITIONS US, WITHIN THE AGRO-INDUSTRIAL SECTOR, AS A SUSTAINABLE COMPANY, COMMITTED TO THE PRODUCTION AND RESPONSIBLE USE OF FERTILIZERS, IN ORDER TO OBTAIN MORE AND BETTER FOOD.
Material issues
Sustainable agriculture
Objectives 2025
Offer products and solutions that improve the sustainability of productive systems
Disseminate Nutrition Management Best Practices (NMBP) of crops and the care of the soil in the different regions of the country.
Programs
• MIT Innovation and Technology Model
• Miting
• Profertil Excelencia and Excelencia Técnico
• Prosuelos
• Zonal tours
• Distributor conferences
• Application Mit
Priority SDG
Material issues
Relationships with the community
Objectives 2025
Increase social investment rate.
Extend the geographic outreach and the benefits of the Scholarship Program, Huertas (Vegetable Garden) Program, Patios Productivos (Productive Patios) Program and Creciendo en Comunidad (Growing in the community) Program.
Programs
• Huerta (Vegetable Garden) Program
• Support to education institutions
• Creciendo en Comunidad (Growing in community) Program
• Scholarship Program
Priority SDG
Material issues
Labor, health and safety practices
Objectives 2025
Reach 25% of women in the payroll and 20% in leadership roles.
Work on prevention to prevent injuries and accidents, keeping an LTI lower than 1.
Programs
• Diversity and inclusion manifest
• ISO 45001
• SEDRONAR Certification
Priority SDG
Material issues
Indirect economic impact
Objectives 2025
Strengthen sustainable management in local vendors.
Programs
• Focus on local suppliers and local labor
Priority SDG
Material issues
Energy, emissions, water, and effluents
Objectives 2025
Reduce 6% the specific power consumption of the process (electricity and natural gas).
Reduce 5% of direct emissions of greenhouse effect gases per ton of urea produced and 60% of the emissions of Scope 2 greenhouse effect gases, per ton of urea produced, supplying 60%
of the plant electrical consumption as of renewable sources.
Identify water specific consumption reduction projects and its reutilization by 2022.
Promote the production of Ammonia from green H2.
Programs
• Integrated Management System
• ISO Standards Certification
Priority SDG
MAIN RISKS, CHALLENGES AND OPPORTUNITIES
WE WORK EVERY DAY TO DEEPEN OUR COMMITMENT TO CARE MORE AND MORE FOR THE ENVIRONMENT, HELPING PRODUCERS AND THE ENTIRE AGRICULTURAL CHAIN TO DO THE SAME, WITH THE BEST TECHNOLOGY TO NOURISH CROPS AND PRODUCE FOOD.
When a plant grows, it takes from the soil the nutrients it needs to develop. All crops need those nutrients; they are their essential constituents. For this reason, the soil must replenish them repeatedly. The world population is constantly increasing (today we are about 8 billion people), but the arable land does not accompany proportionally this growth. Therefore, we need the same land to produce more food. Nutrients, such as granulated urea, fertilize and when fertilizing they help the soil to recover from the effort made in the previous production cycle and to generate a larger number of crops.
These well nurtured crops are better able to withstand harsh weather conditions and produce higher quality food.
Fertilizers, in turn, play two fundamental roles in the fight against climate change. On the one hand, they allow greater productivity on arable land, preventing deforestation. On the other hand, they contribute to the accumulation of soil organic matter, increasing the absorption of carbon dioxide from the atmosphere.
We understand the implications, risks and impacts of climate change on our business, both economic and regulatory. At the same time, although fertilizers play a significant role in the development of the agricultural industry and the agri-food chain, if they are not used correctly, they can have an impact on climate change and people’s health. Globally and locally, new initiatives are emerging that promote good agronomic practices and the proper use of fertilizers, so we believe it is important to work in line with these guidelines, both internally in our operations and with the agro-industrial and agri-food value chains, focusing on the 2030 Agenda of the Sustainable Development Goals.
In 2014, the United Nations Global Compact unveiled the Business Principles for Sustainable Agriculture 3, whose purpose is to contribute to the achievement of the Sustainable Development Goals of the 2030 Agenda, providing a comprehensive framework for action for the definition of more sustainable food security and agricultural systems.
THE CHALLENGE OF SUSTAINABLE AGRICULTURE IS TO INCREASE FOOD PRODUCTION IN AN ECONOMICALLY FEASIBLE WAY, WHILE MAINTAINING THE ECOLOGICAL INTEGRITY OF FOOD SYSTEMS.
From Profertil, we set ourselves the challenge of leading the fertilizer industry’s transition to the new demands of the community and consumers, aligning our policies, actions and objectives with the Sustainable Agriculture and Business Principles.
(3) Food and Agriculture Business Principles (FAB).
Throughout our 20 years of life, we have worked hard to care for the environment, with a special and precise focus: caring for the soil, one of the country’s main productive resources. Granulated Urea, the main nitrogen fertilizer used in our fields, replenishes the nitrogen extracted by the crops, achieving higher productivity, improving the quality of our food and protecting the health of the soil.
Based on the premise that crops must be nourished considering the best agronomic management practices, we accompany the people who produce to work towards a correct nutrition of the soil, taking care of the health of one of the most valuable resources of the country. We train producers in the best management practices of our fertilizers, applying innovation and agricultural technology to guarantee a correct and careful nutrition of the crops. With the right sources, the right doses, the ideal moment and the right way, we enhance the agronomic development of our fields.
From the beginning, we have sought to innovate in our production process in order to generate improvements in the use of natural resources. The main investments and agreements in Profertil’s history have been in this direction. In this way, we improve the efficiency of nutrient and water use, optimize land use and generate better food. This is key in a world in constant population growth, of which we only have 3% of the total area available to grow, harvest and raise the food we need.
In addition, in our production complex in Bahía Blanca, we are constantly incorporating technology and innovation to work always taking care of the environment. In 2013, we started with the Capacity Expansion and Energy Saving Project, 60% of our Urea from renewable energies(4). Thus, half of the national production of wheat and corn is fertilized with Urea generated with wind energy. In addition, thanks to an agreement with the Mega company, we use residual CO2 from the neighboring company’s process as a raw material for Urea.
On the other hand, as a national company with strong roots in Bahía Blanca, where we have our main operation, we underpin our environmental commitment with community initiatives, such as: the Vegetable Garden Program (which trains teachers to create school vegetable gardens), the Food Creators Campaign (which distributes seed and urea kits so that neighbors can start growing their own crops and also provides training for Company employees) and the Productive Courtyards (through which all the necessary materials are provided so that neighbors of Ingeniero White can create their own home vegetable gardens).
On the other hand, promoting gender equality is essential in all areas of society and a fundamental human right. In this sense, the agro-industrial chain to which we belong has great challenges ahead. At Profertil, we are committed to continue advancing on the road to equality and, in 2019, for the first time, we incorporated women as field operators, positions that, traditionally in the industry, were performed only by men. To do this, we had to work and review internal processes to ensure their inclusion and that the task can be performed equally, regardless of who performs it.
USING RENEWABLE ENERGIES, OPTIMIZING THE USE OF NATURAL RESOURCES AND APPLYING FERTILIZERS RESPONSIBLY ARE SOME OF THE AREAS OF WORK WE ARE WORKING ON, IN LINE WITH THE 2030 AGENDA.
With sustainability as a banner, the objectives are renewed when it comes to projecting new challenges in time, to continue on this path that celebrates 20 years of growth and commitment.
In the year of our 20th anniversary, we decided to make key decisions that will reinforce the path of transformation of the industry towards sustainable agriculture. For this reason, we formed an interdisciplinary team, composed of a member of each of the Company’s management teams, to develop and implement the Sustainability Strategy. This strategy is aligned with the United Nations Sustainable Development Goals and allows us to measure, in concrete actions, our purpose of nourishing the earth in a sustainable manner.
Together with the digitalization process we are going through (which also allows us to be an increasingly sustainable company), the entire Company is committed to innovate, permanently, in initiatives aimed at achieving six of the Sustainable Development Goals of the 2030 Agenda:
(4) The percentage of participation established by Law No. 27,191 for the corresponding year, which establishes a target of 16%, was exceeded.
All areas review their daily actions and long-term projects in light of these objectives, in order to implement strategies within the Company for an increasingly sustainable world.
To offer products and solutions that improve the sustainability of productive systems
To disseminate Best Management Practices for crop nutrition (BMPs) and soil care in the different regions of the country.
To increase social investment rate.
To extend the geographic outreach and the benefits of the Scholarship Program, Huertas (Vegetable Garden) Program, Patios Productivos (Productive Backyards) Program and Creciendo en Comunidad (Growing in the community) Program.
To reach 25% of women in the payroll and 20% in leadership roles.
To work on prevention to prevent injuries and accidents, keeping an LTI lower than 1.
To strengthen sustainable management in local vendors.
To reduce 6% the specific power consumption of the process (electricity and natural gas).
To reduce 5% of direct emissions of greenhouse effect gases per ton of urea produced and 60% of the emissions of Scope 2 greenhouse effect gases, per ton of urea produced, supplying 60% of the plant electrical consumption from renewable sources.
To promote the production of Ammonia from green H2.
To identify water specific consumption reduction projects and its reutilization by 2022.
3.2
ALLIANCES AND AWARDS
GRI 102-12, 102-13
This whole context of sustainability drives us to commit ourselves to different initiatives of sustainable development, at the same time that we work together with diverse chambers and sectorial associations of the industry, for the development of our activity and to promote the responsible growth of the communities and of the businesses. Our alliances are:
WE PARTICIPATE IN 23 INITIATIVES OF CO-CREATION OF ECONOMIC, SOCIAL AND ENVIRONMENTAL VALUE IN PURSUIT OF A SUSTAINABLE AGRICULTURE
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Best Social Report of Companies in Argentina
The Ecumenical Social Forum and the Jorge Luis Borges International Foundation distinguished Profertil’s Sustainability Report 2020. This is the 12th time that this distinction has been awarded and the 3rd time that Profertil has received it.
Eikon awards
In the General Social Media Campaign category, Profertil was awarded the Gold Eikon for the #modoCosecha campaign, which sought to connect the countryside with national public opinion. The jury highlighted the originality of #modoCosecha, which narrates the spirit of a special moment in the world of agriculture. The inspiring and creative pieces, disseminated in the Company’s digital ecosystem, tell stories that generate identification and connection with the sector. Profertil also received the Silver Eikon in the Digital General Campaign category: Web, Social Media and Mobile Digital Communication, for its Integrated Communications Plan. Led by an innovative vision, the Company integrated institutional relations, marketing and internal communication, to generate superior conversations that aim at the Company’s message and objectives.
First APLA Sustainability Meeting
Our Institutional Relations Manager, Marcelo Bertolino, participated in the First Sustainability Meeting of the Latin American Chemical and Petrochemical Association (APLA), in the panel “Global Perspective, Local Stories”, where, together with prestigious colleagues, he discussed the challenges of the industry to implement the Sustainable Development Goals proposed by the United Nations for 2030.
Agro Summit of El Cronista Comercial
Our Commercial Manager, Mario Suffriti, took part in the first Agro Summit of El Cronista Comercial, where he presented Profertil’s path in terms of sustainability, with an eye on the projection towards the company of the future, leveraged on the major milestones it has been able to achieve in this time.
3.3
STAKEHOLDERS
GRI 102-40, 102-42, 102-43, 102-44
SASB RT-CH-210a.1.
We also identify and classify our stakeholders based on the AA1000SES accountability guide. Afterwards, we define the steps to follow regarding the dialog with the different groups. Through different communication channels and qualitative and quantitative methodologies, we gather information about your needs and expectations, which are then processed and reported. These are submitted to the Steering Committee for decision making, and those steps are defined at this stage.
STAKEHOLDERS
WHO MAKE THEM UP
MAIN LISTENING TOOLS
MAIN THEMES ADDRESSED
MAIN RESULTS 2021
OTHER COMMUNICATION AND DIALOG TOOLS
STAKEHOLDERS
Shareholders
WHO MAKE THEM UP
YPF SA and Nutrien Inc.
MAIN LISTENING TOOLS
Quarterly meetings of Profertil’s Board of Directors and the Steering Committee.
MAIN THEMES ADDRESSED
The main issues of each management that affect the Company’s performance are discussed. The evolution of the annual and five-year strategic plans is also reviewed.
MAIN RESULTS 2021
Approval and level of fulfillment of annual corporate objectives presented by the Steering Committee.
OTHER COMMUNICATION AND DIALOG TOOLS
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Employees
WHO MAKE THEM UP
All persons who working as employees, regardless of category, area or function.
MAIN LISTENING TOOLS
– Well-being and Engagement
– Corporate Communication Meetings.
– Breakfasts with the Steering Committee.
-Irregularity Report Line.
MAIN THEMES ADDRESSED
Well-being, organizational climate, engagement, culture, leadership, health and safety, sustainability and future projects, among others.
MAIN RESULTS 2021
A measurement was performed and values very similar to 2018 (last Climate Survey made) were observed, where Organizational Wellbeing had a favorability of 83% and a commitment of 83%.
OTHER COMMUNICATION AND DIALOG TOOLS
– Internal Instagram
– Digital boards
– Intranet (Pronet)
– Internal magazine
– Newsletters and mailing
– Video micros
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Suppliers
WHO MAKE THEM UP
All business partners that make up our supply chain, both suppliers of goods or services as well as people who perform tasks within our facilities.
MAIN LISTENING TOOLS
– Systemic quantitative survey.
Sample: 200 cases. It has been conducted since 2005.
MAIN THEMES ADDRESSED
General perception of the Company, expectations about the relationship mode, communication channels and information required.
MAIN RESULTS 2021
The suppliers surveyed rated Profertil, on average, 9.2 for transparency in negotiations and 8.3 as a company that generates economic benefit (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study. In-depth interviews (2005).
– Qualitative study. Focus Group (2014).
– Web: www.checkpagos.com.ar.
– Institutional web page.
– Social media.
– Sustainability report.
STAKEHOLDERS
Customers
WHO MAKE THEM UP
Profertil’s customers and business partners, who collaborate with our wholesale, retail and foreign trade distribution channels.
MAIN LISTENING TOOLS
Annual systematic quantitative survey of the Distributors segment. Sample: 100 cases. Conducted since 2002.
Annual systematic quantitative survey of the National Accounts segment. Sample: 35 cases. Conducted since 2002.
MAIN THEMES ADDRESSED
Customer satisfaction in this segment, attitude towards sustainability and adoption of best practices, main brand attributes, strengths and opportunities for improvement.
Customer satisfaction in this segment, strengths and opportunities for improvement.
MAIN RESULTS 2021
Customers in the Distributors segment gave Profertil an average rating of 8.3 for product quality; 8.6 for “company you can trust, I believe in” and 8.6 for “transparent company that delivers what it promises” (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study In-depth interviews (2005)
– Application MIT (technical workshops)
– Field workshops
– Profertil Excellence
– Technical Bulletins
– Web portal
– Dissemination of technical information in specialized magazines of the sector.
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Agricultural Producers and technical consultants (final client)
WHO MAKE THEM UP
Agricultural producers we work with throughout the country.
MAIN LISTENING TOOLS
Annual systematic quantitative survey. Sample: 200 wheat and corn producers wheat and corn producers throughout the country. Conducted since 2002.
MAIN THEMES ADDRESSED
Fertilizer use, attitude towards sustainability, degree of adoption of good practices and technology, profile of Argentine producers, difficulties they face in their daily work and general perception of the Company.
MAIN RESULTS 2021
Agricultural producers gave an average rating of 8 for Profertil’s product quality, an 8 for credible/reliable and a 7.6 for “Promotes and trains on the proper use of its products” (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
Qualitative study In-depth interviews (2005)
Technical Bulletins
– Programa El Triguero 2.0
– Programa Maicero
– Application mits (technical workdays)
– Miting
– Field workshops
– Specific web with virtual library
– Dissemination of technical information in specialized magazines of the sector.
– Advertising campaigns in the mass media targeting the agricultural sector
– Conferences in the agro-industrial sector: A todo Trigo, Congreso Maizar; Congreso AAPRESID, Congreso Aacrea (Every 4 years); Simposio Fertilizar ( Every 2 years), Congreso Argentino de Ciencias del Suelo
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Local community
WHO MAKE THEM UP
The communities of Bahía Blanca and Ingeniero White, as well as the civil associations with which we work.
MAIN LISTENING TOOLS
Annual quantitative survey of CSR perception in Ingeniero White. Sample: 200 cases with representative quota of sex and age Conducted since 2018.
Annual quantitative survey in the Bahía Blanca community. Sample: 400 cases with representative quotas of sex and age, It has been carried out annually since 2000. In 2021, semi-annual measurements were taken (May and November).
MAIN THEMES ADDRESSED
Perception of the Company’s commitment to the community and expectations regarding the way it is linked to and disseminates information.
Degree of environmental awareness of the population, perception of the agricultural sector and fertilizers, general perception of the Company, quality of life, interests and expectations of neighbors.
MAIN RESULTS 2021
89.5% of the Ingeniero White population surveyed considers Profertil to be a company that is close to the community, accessible and open to dialogue.
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study Focus Group (2002, 2011 and 2016)
– Creciendo en Comunidad (Growing in community) Program
– Mesa de Proyectos (Project Board)
– La Tierra Tira” and “Consejos para tu huerta” advertising campaigns
– Plant Visits Program
– Dissemination of non-promotional information in the mass media (press releases, interviews, PNT, etc.).
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Society
WHO MAKE THEM UP
General population of Argentina, in cities where Profertil does not have facilities.
MAIN LISTENING TOOLS
Annual quantitative survey of the National Public Opinion. Sample: 800 cases. 40% AMBA, 60% main cities in the country. Conducted since 2020. In 2021, semi-annual measurements were taken (May and November).
MAIN THEMES ADDRESSED
Degree of environmental awareness of the population, perception of the agricultural sector and fertilizers, degree of knowledge and image of the Company.
MAIN RESULTS 2021
Thirty percent of the Argentines surveyed said that they take environmental care into account in almost all their daily decisions, and 55% said that they do so on many occasions.
In addition, the people surveyed gave Profertil an average rating of 7 for leadership.
OTHER COMMUNICATION AND DIALOG TOOLS
– La Tierra Tira” and “Consejos para tu huerta” advertising campaigns
– Plant Visits Program
– Dissemination of non-promotional information in the mass media (press releases, interviews, PNT, etc.).
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Public authorities
WHO MAKE THEM UP
Municipal, provincial, national and regional public authorities
MAIN LISTENING TOOLS
Annual systematic quantitative survey Sample: 50 public officials from different fields. Conducted since 2012.
MAIN THEMES ADDRESSED
General perception of the company, expectations about how it bonds, communication channels and required information
MAIN RESULTS 2021
The public authorities surveyed assigned, on average, an 8.5 to the statement “Profertil is a leading company” (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study In-depth interviews (2012)
– Guided tours of the plant, especially for public authorities.
– Advertising campaigns in mass media.
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Business Institutions and agricultural sector
WHO MAKE THEM UP
Organizations through which we enhance our growth and our commitment to development
MAIN LISTENING TOOLS
Annual systematic quantitative survey Sample: 50 representatives of institutions. Conducted since 2006.
MAIN THEMES ADDRESSED
General perception of the company, expectations about the linkage mode, communication channels and information required
MAIN RESULTS 2021
The representatives of business and agricultural institutions rated Profertil, on average, with 9.2 for the importance of the company for the country, 9 for leadership and 8.4 for innovation (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
Qualitative study In-depth interviews (2006)
– Periodic meetings
– Technical newsletters
– Presence in sector Conferences and events
– Advertising campaigns in mass media.
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Communication media
WHO MAKE THEM UP
Genera press and agro-industry specialists
MAIN LISTENING TOOLS
Annual systematic quantitative survey Sample: 90 local and national journalists Conducted since 2006.
MAIN THEMES ADDRESSED
General perception of the company, expectations about how it bonds, communication channels and required information
MAIN RESULTS 2021
81% of the journalists consulted said they were satisfied or very satisfied with the accessibility of Profertil’s interlocutors.
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study In-depth interviews (2006)
– Guided Visits Program for journalists
– Meetings and relationship actions
– Direct communication through press releases.
– Publicity campaigns in mass media
– Journalist’s Day Celebration-
– Institutional Web Page
– Social media
– Sustainability Report
STAKEHOLDERS
Academic and teaching institutions of the agricultural sector
WHO MAKE THEM UP
Academic institutions at all levels and especially those linked to the agricultural sector.
MAIN LISTENING TOOLS
Systematic quantitative survey. Sample: 50 teachers of careers related to the agricultural sector from different universities in the country. Conducted since 2013.
MAIN THEMES ADDRESSED
General perception of the company and its products, expectations about the way of linking and required information
MAIN RESULTS 2021
On average, teachers linked to the agricultural sector rated the quality of Profertil’s product as 8 and its leadership capacity as 8.5 (on a scale of 1 to 10).
OTHER COMMUNICATION AND DIALOG TOOLS
– Qualitative study In-depth interviews (2013)
– Dissemination of technical information in specialized magazines of the sector.
– Technical Bulletins
– Wheat and Maize tutorials on the ProfertilAgro Youtube channel
– Application MIT (technical workshops)
– Field workshops
– Specific web profertilnutrientes.com.ar with virtual library Presence in sector Conferences
– Systematic sending of newsletters since 2015.
– Institutional Web Page
– Social media
– Sustainability Report
OVER THE YEARS, WE HAVE CONSOLIDATED A STRUCTURED, SYSTEMATIC, ORDERLY AND REGULAR DIALOGUE, WHICH HAS ALLOWED US TO OBTAIN A REAL PERCEPTION OF THE ENVIRONMENT, TO PROVIDE FEEDBACK ON COMMUNICATION STRATEGIES AND TO STRENGTHEN LINKS.
On an ongoing basis, we carry out activities with internal and external groups, such as individual meetings, opinion studies, surveys and focus groups. The main focus is to know the expectations of each stakeholder, to generate lines of action and to respond, as far as possible, to the requirements and each of each. The results serve as feedback for the management of our daily activities, a process in which the different areas of the Company and the Board itself participate The analysis of this information and the data set are considered when approving the annual management plans. In analyzing relevant topics, we also use the comments received from the different stakeholders to include them in this Sustainability Report.
INSTITUTIONAL RELATIONS, MARKETING AND INTERNAL COMMUNICATIONS MUST BE INTEGRATED TO GENERATE BETTER CONVERSATIONS THAT SUPPORT THE MESSAGE AND OBJECTIVES OF THE COMPANY THAT WAS OUR VISION FOR THE COURSE OF THIS TRANSFORMATIVE PROCESS
Based on the Integrated Communications Strategy, we defined to focus all our communication on all stakeholders. The objective is to lead the dissemination of contents related to sustainability, both on the use of our products and in the Plant’s operations. Accordingly, in all In this sense, all the surveys conducted addressed sustainability issues in order to know the degree of environmental awareness of each of the stakeholders and thus be able to work to disseminate the concepts in greater depth according to the information gathered.
INTEGRATED COMMUNICATIONS COMMITTEE
It is made up of the Commercial, Human Resources and Institutional Relations Managers, and the respective Marketing, Internal Communications and Digital and Press Communications departments. The most relevant tasks of this Committee are:
• To generate a schedule of actions.
• To ensure the response and interaction in the networks.
• To be able to react quickly and efficiently to generate specific responses.
Other communications channels:
www.profertil.com.ar
0800 222 8732 (UREA)
0800 666 7763 (Commercial Line)
23,801
FOLLOWERS
6,369
FOLLOWERS
1,256
SUBSCRIPTIONS
11,190
FOLLOWERS
19,586
FOLLOWERS
@profertilagro
3.4
ABOUT THE REPORT AND THE RELEVANT ISSUES
GRI 102-45, 102-46, 102-47, 102-50, 102-53, 102-54, 102-56, 103-1
This is our 11th Sustainability Report and it communicates the Organization’s performance during the period from January 1 to December 31, 2021. It has been prepared in accordance with the Global Reporting Initiative (GRI) Standards, core option and the material indicators for the Resource Transformation Sector (Chemicals) of the Sustainability Accounting Standard Board (SASB). With it, we also comply with the requirement of the United Nations Global Compact, to communicate the progress with respect to the ten principles promoted by this initiative, through the Communication on Progress (COP), as well as our progress with respect to the Sustainable Agriculture and Business Principles. At the end of the Report, you will find the index of GRI standards, with a reference to the Global Compact Principles and the Sustainable Development Goals (SDGs).
For comments, suggestions or queries regarding this document or its contents, please contact us at: sostenibilidad@profertil.com.ar
To define the relevant issues to be communicated in this document, the Global Reporting Initiative guidelines were followed. The aspects and issues, described below, have been determined as material to Profertil SA, with no other companies controlled or significantly influenced by it. For this report, we conducted a survey to update the relevant topics, with the participation of 450 cases, including the neighboring community, suppliers, customers, distributors, agricultural producers, employees, agricultural teachers, journalists, business and industry institutions and public authorities. In previous reports, the importance of the issues was revealed through the annual institutional image surveys. The following results were obtained from these update:
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